China Social Impact Award Winners!
We are delighted to announce that Development Reimagined was recently awarded the Rural Revitalization award at the China Social Impact Awards for our contributions to Poverty Alleviation! Our flagship project, Africa Reimagined, was especially commended for supporting African brands enter the Chinese market, which creates spin-off effects such as supporting the development of the value-chain […]
DESIGNED TO DISRUPT 2.0. AFRICA REIMAGINED AT THE SECOND CHINA-AFRICA ECONOMIC AND TRADE EXPO.
Over the past few decades, it has become abundantly clear that ‘aid’ is not the only answer to Africa’s development. Solving economic and social challenges requires more than just financial aid, with an urgent need for structural change – in trade, investment and people. Since the late 2000s, China has become an increasingly prominent development partner for many […]
Introducing Yenaé
Yenaé is one of the 10 bespoke, sustainable African brands we are representing at the upcoming China-Africa Economic and Trade Expo in Changsha during September 2021. Stay tuned for more information about the other unique African brands from a variety of industries which we will be showcasing https://www.africareimagined.com/wp-content/uploads/2021/10/Yenae-Gemstones.mp4 Introducing Yenaé Yenaé is one of the 10 bespoke, […]
Introducing Kazi Yetu
Kazi Yetu is one of the 10 bespoke, sustainable African brands we are representing at the upcoming China-Africa Economic and Trade Expo in Changsha during September 2021. Stay tuned for more information about the other unique African brands from a variety of industries which we will be showcasing Introducing Kazi Yetu In the morning, the […]
Introducing Artclub and Friends
ARTCLUB AND FRIENDS is one of the 10 bespoke, sustainable African brands we are representing at the upcoming China-Africa Economic and Trade Expo in Changsha during September 2021. Stay tuned for more information about the other unique African brands from a variety of industries which we will be showcasing Introducing Artclub and Friends Artclub and Friends […]
Can Ugandan Coffee Be the Next “Coffee Success” Story in China?
The coffee industry in China and Uganda are two very different stories. Here in Beijing, coffee shops are springing up all the time. Indeed, from 2008 to 2018, China’s coffee consumption increased by a whopping 1032%! The younger Chinese generation is the driving force behind this new ‘coffee culture’ demand. With their higher disposable incomes and acute […]
The Pandemic and Geopolitics Have Created New Opportunities For South African Wines in China
COVID-19 has ravaged agricultural sectors across the world, with lockdowns, falling demand, and supply chain issues resulting in many producers unable to export their products. The South African wine market was thought to be no exception. But unexpectedly, Sino-Australian geopolitical tensions have not only offered a lifeline to South African wine producers, but an opportunity […]
AFRICAN BRANDS AT THE WORLD ECONOMIC FORUM’S ANNUAL MEETING OF NEW CHAMPIONS
During our pilot programme, the brands also attended the World Economic Forum Annual Meeting of New Champions, where they met successful China-based entrepreneurs and international renowned businesses, as well as leaders in innovation, technology and science. Here, they received valuable advice on how to “scale up” to the next level and be ready for a […]
TESTING THE MARKET – SHOWCASING AFRICAN BRANDS AT THE FIRST CHINA-AFRICA IMPORT EXPO
At Africa Reimagined we firmly believe that ‘aid’ or development cooperation is not the best answer to sustainable development in Africa. Solving economic and social problems in poor and middle-income countries requires structural change – in trade, investment, and people. We believe in a holistic approach – looking at all areas of development, beyond aid, and what […]
