CIIE: Paving the Way for More African Products in China?

The China International Import Expos (CIIE) has proven to be a great opportunity for African businesses to gain access to China’s vast consumer market, but is it enough? Most African products that have been displayed are agricultural products which limits the CIIE’s impact on lifting African economies to a higher level and showcasing the true […]

Power plays: Why are a wave of African leaders visiting China, despite geopolitics?

Following China’s lifting of its zero-Covid policy in January 2023, there has been a flurry of African leadership visits to China. Within eight months, China has already received seven African Presidents from Tanzania, Algeria, Eritrea, Mauritania, Burundi, Benin and Zambia and five foreign ministers from the Democratic Republic of Congo, Equatorial Guinea, Ethiopia, Sierra Leone […]

A Slice of Opportunity: Benin Joins China’s Fruit Export Market

The recent visit of Benin’s President Talon to China did not hit many international headlines. However, it was particularly interesting for Africans because during the visit he secured a new agreement granting permission to export the West African nation’s fresh pineapples to China. Alongside Kenyan, South African and Tanzanian avocados, Rwandan chilis, South African citrus […]

IT’S A WALK-OFF – TOP AFRICAN FASHION BRANDS TOOK OVER THE 2023 CHINA-AFRICA ECONOMIC AND TRADE EXPO, BUT CAN THEY ACTUALLY TAKE OVER THE CHINESE MARKET? 

In late June 2023, the Africa Reimagined team attended the China-Africa Economic and Trade Expo (CAETE) to provide an opportunity for some of Africa’s most innovative and respected brands to test the Chinese market.  This was our third time attending the CAETE, and in our view, this year’s CAETE was the most successful yet with […]

The Rising Demand for African Goods in the Chinese Market

African goods that are growing in demand within the Chinese market

Africa, with its rich natural resources and cultural heritage, has always been pivotal in global trade. Recently, the continent has been experiencing an uptick in its role as a major exporter, especially with the surge of African goods in the Chinese market. As China cements its place in the African trade landscape, its increasing appetite […]

FOCAC 8 AT 1: WHAT HAS CHANGED? A LOOK AT THE TRADE FACILITATION INITIATIVES

The 8th Forum on China-Africa Cooperation (FOCAC) was recently held in Dakar, Senegal, bringing together high-level officials from China and African countries to discuss cooperation in various areas, including trade facilitation. A new report by Development Reimagined analyzes the trade facilitation initiatives announced at FOCAC 8 and assesses their potential impact. The report highlights a […]

Development Reimagined and the United Nations Economic Commission for Africa have signed an MOU to establish  a partnership aimed at boosting Africa-China value-added trade

Development Reimagined (DR) and the United Nations Economic Commission for Africa (ECA) have established a partnership that began on 22nd February 2023 after the signing of a joint MOU at the ECA office in Addis Ababa, Ethiopia. The purpose of the ECA and DR partnering is to leverage their networks and expertise to promote African-made […]

Meet the High-end African brands who are breaking the Chinese market – Monks Gin

China’s gin industry is simply unshakeable! Chinese cocktail enthusiasts are constantly seeking out new craft gin brands, and classy gin bars and even gin festivals can now be found in most major Chinese cities, such as Shanghai, Beijing and Guangzhou. China’s alcohol market statistics indicate that revenue generated in the gin segment amounted to US$70 […]